Welcome to our world of building digital products
Essays about software development, technology, and building digital products
AllAIFounder PlaybookMVPs, Prototyping & Early BuildsNEWSProduct Discovery, Design & ValidationProduct Operations & LongevityProduct Strategy & Decision-MakingSoftware Architecture & Engineering
With experience of building 100+ digital products,
our team is eager to share their insights and stories. Whether you seek inspiration or hands-on advice, we offer a mix of technical knowledge and personal experiences. Dive into our blog for practical tips on product development, design, and software engineering, all from our team behind digital products reaching millions.
Resad Zacina•Mar 18, 2026•AI
OpenClaw, Personal Assistants and the future of work
OpenClaw (https://openclaw.ai/) took the world by storm. It is the first working product that behaves more like a colleague than software — a personal assistant architecturally designed to handle real operational work. Not a chatbot. Not a wrapper around a language model.
Read More
Lejla Imamovic•Mar 6, 2026
Spec Driven Development as a Standard
Spec-Driven Development (SDD) as a team standard. Not a methodology from a conference talk, but a response to a pattern we kept seeing in our own work
Read More
Faris Zacina•Mar 4, 2026•AI
Hard vs Easy product
Most founders chase the easy product. The one that's simple to explain, fast to build, and feels like a quick win. But the easy product is usually easy for everyone — including your competitors.
Read More
Amila Jakubović-Čović•Feb 16, 2026•Product Operations & Longevity
Building Conversational Voice AI Agents with ElevenLabs: A Practical Guide to Customer Support Automation
A hands-on guide to building conversational Voice AI agents with ElevenLabs, based on real customer support automation experience in regulated environments.
Read More
Igor Kraisnik•Feb 4, 2026•Product Discovery, Design & Validation
Why AI-Generated UI Fails in Production When Prototypes Become Real Products
AI-generated UI often looks production-ready but breaks the moment engineering gets involved. In this article, Igor explains why AI prototypes fail in real products, where the gaps appear, and how teams can use AI without creating technical debt.
Read More